# PT Dua Kelinci: A Legacy of Excellence in the Global Food and Beverage Industry
From its humble beginnings as a local enterprise to its current status as an international powerhouse in the snack industry, PT Dua Kelinci has consistently defined what it means to deliver quality and innovation. Founded on a commitment to excellence, the company has evolved from a small peanut-packing operation into a diversified food and beverage leader that captures the hearts and palates of consumers worldwide.
## The Evolution of a Household Name
The journey of PT Dua Kelinci began in 1972 in Surabaya. The enterprise was initially established by Mr. Ho Sie Ak and Mrs. Lauw Bie Giok as a small-scale business focused on repackaging roasted peanuts. Operating under the name "Sari Gurih," the brand featured a logo of two rabbits, which eventually became so iconic that it dictated the future name of the corporation.
As the business flourished and relocated to Pati, Central Java, a significant transformation occurred. On July 15, 1985, under the leadership of Mr. Ali Arifin and Mr. Hadi Sutiono, PT Dua Kelinci was officially established. The rebranding was a strategic response to consumer behavior, as the public had naturally begun referring to the products by the logo rather than the original brand name. Since then, the company has successfully integrated international quality management systems to transition from a local favorite to a dominant force in the snack manufacturing sector.
## Innovation and Technological Advancements
Since the turn of the millennium, PT Dua Kelinci has aggressively expanded its product portfolio to meet evolving market demands. Leveraging state-of-the-art production machinery and modern technology, the company has moved beyond traditional roasted peanuts to offer a wide array of snacks, including:
* Coated Nut Variants: Innovations in flavored and flour-coated peanuts.
* Flour-Based Snacks: A diverse range of crunchy, savory snacks.
* Cereal-Based Products: Expanding into grain-based nutrition to cater to health-conscious consumers.
This growth is driven by the company's vision: "To be the best in the food and beverage industry." To achieve this, PT Dua Kelinci maintains a rigorous focus on food safety, Halal certification, and international management standards, ensuring every product that leaves the factory is of the highest quality.
## Corporate Social Responsibility and Community Impact
PT Dua Kelinci believes that sustainable business growth goes hand-in-hand with social contribution. The company actively engages in various Corporate Social Responsibility (CSR) initiatives designed to support the community and the environment. These efforts include:
* Sports Development: Providing support and appreciation for national athletes.
* Community Welfare: Offering assistance to orphans, the underprivileged, and victims of natural disasters.
* Health and Environment: Organizing blood donation drives and implementing large-scale reforestation and "green" programs.
* Stakeholder Engagement: Actively involving employees, local residents, and government bodies in social improvement projects.
## Career Opportunities at PT Dua Kelinci
As the company continues to scale its operations globally, PT Dua Kelinci is looking for dedicated, talented, and innovative professionals to join its winning team. Below are the current career openings available for those who wish to grow with an industry leader.
1. Quality Control Leader
The QC Leader is responsible for overseeing the daily operational plans within the Quality Control Process Division.
* Key Responsibilities: Ensuring production meets all specifications, coordinating with departments to resolve quality dips, and implementing corrective actions for any non-conformities.
* Requirements: Minimum of a Bachelor’s Degree (S1), experience in QC (preferably in FMCG), proven leadership skills, and willingness to work in shifts at the Pati, Central Java facility.
2. R&D Regulatory Export Specialist
This role focuses on leading product registration and ensuring full compliance with international standards for export projects.
* Key Responsibilities: Managing documentation for BPOM, SNI, and international regulatory bodies, overseeing product labeling, and collaborating with customs and import agencies.
* Requirements: Bachelor’s Degree in Food Technology, 2-3 years of experience in Regulatory Affairs (local or export), and a deep understanding of food safety and certification standards.
3. Brand Officer
The Brand Officer supports the end-to-end execution of brand campaigns and tracks performance to drive market engagement.
* Key Responsibilities: Analyzing market trends, monitoring competitors, ensuring brand consistency across all platforms, and utilizing data analytics to measure KPI success.
* Requirements: Bachelor’s Degree in Marketing or Business, at least 2 years of experience in brand management, and proficiency in English (written and verbal).
4. Electrical Maintenance Manager
This management position involves strategic planning for the Maintenance Division to support the company’s production goals.
* Key Responsibilities: Managing production machinery and utilities, developing maintenance systems, and troubleshooting complex electrical and automation issues (PLC/Microcontrollers).
* Requirements: Bachelor’s Degree in Mechanical or Electrical Engineering, 3 years of experience in manufacturing maintenance, and familiarity with ISO 9001:2015 standards.
5. Mentor Trainee Specialist
This role is dedicated to the end-to-end development of the sales trainee program, ensuring the next generation of sales talent aligns with the corporate culture.
* Key Responsibilities: Designing training modules, coordinating with facilitators, and supervising the placement of trainees across various regions.
* Requirements: Minimum of a Bachelor’s Degree, at least 5 years of experience as a Sales Manager in the FMCG industry, and a passion for mentoring young talent.
6. People Development Specialist
The People Development Specialist focuses on enhancing organizational capability through structured learning paths.
* Key Responsibilities: Designing and implementing training programs, conducting coaching and mentoring sessions, and analyzing training data to improve employee performance.
* Requirements: Bachelor’s Degree (Psychology, Education, or HR Management preferred), at least 2 years of experience in training, and proficiency in blended learning and experiential learning methodologies.
## How to Apply
Interested candidates who meet the specified qualifications are invited to apply by submitting their comprehensive curriculum vitae. Please ensure all personal data is filled out clearly using capital letters and includes active contact information (phone number and social media handles).
PT Dua Kelinci
Altira Business Park Office Block A No. 11, 12, and 15
Jl. Yos Sudarso Kav. 85, Sunter Jaya
Jakarta 14360 – Indonesia
Email: [email protected]
* Shortlisted candidates will be contacted via WhatsApp, Email, or Telephone by the PT Dua Kelinci recruitment team.
* The selection process will be conducted virtually.
* Only applicants who strictly meet the qualification criteria will be processed for further evaluation.
Joining PT Dua Kelinci means becoming part of a legacy that values quality, innovation, and the shared success of its people and the community.